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Overview

Clear communication is essential for performance in any business organization. Clear and coherent communication is even more important when you are a part of a global organization such as your company. Your message has to overcome cultural differences and language barriers in order to be interpreted accurately.

Objectives

  • Acquire the rules and standards of quality writing.
  • Practice how to apply standards of quality writing in your business correspondences.
  • Use a consistent and structured approach to write letters, memos, e-mails, texts, business reports and technical reports.
  • Learn the steps of effective business writing: planning, designing, drafting and revising documents.
  • Write clear and effective messages.
  • Recognize the benefits of effective writing.
  • Focus on the reader as a customer

 

Learning Outcome

  • Learn how to use standard formats for international correspondence
  • Learn the role of business etiquette and the proper use of business language.
  • Help you communicate your message effectively and powerfully while saving precious time and getting results.
  • Provide the learner with a set of introductory tools and techniques to deliver credible and memorable business documents.

 

Outlines

I. Introduction to Business Writing

  • Writing challenges
  • Effective writing principles
  • The 10 seconds principle
  • Types and forms of written communication
  • Ineffective writing process versus the effective one

 

II. Plan Your Document

  • Clarify your purpose
  • Analyze your audience
  • Components of planning a document
  • Brainstorming techniques, guidelines and benefits
  • Grouping and arranging

 

III.   Design Your Document

  • Organizational principles in business writing
  • Using signal words, setups, headings and subheadings
  • How to use to graphic aids

 

IV. Draft Your Document

  • steps into writing

 

V. Revising Your Document

  • Revise your FOUR C’s: clear, concise, complete, and correct
  • Check spelling grammar and punctuation.
  • Active and passive voice
  • Reducing excess verbiage
  • Topic sentences and key words

 

Target Audience

Any individual who would like to improve their writing ability, refresh their existing knowledge, clarify the rules of grammar and create impact with the business documents they write

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